Shift Resources: Insights and Best Practices

Curated insights from our industry leaders and automotive marketing experts.

July 5, 2022

Shift One CRM - 3 Levels of Engagement

A short demonstration of the Shift One CRM tool and how it captures 3 levels of customer engagement: Visits, Incomplete Responses, & Leads.

August 8, 2022

Top Five Reasons Loyalty Marketing is Critical (yes, even when inventory levels are low)

With more than 15 new OEMs coming to market and 100 new vehicle models arriving in the next five years, there is a tsunami of change coming. Is loyalty marketing still worth it? We think so.

July 28, 2022

Database Marketing in 2021

Database marketing in 2021: How brand loyalty and the digital transformation are impacting database marketing.

July 28, 2022

CLIENT SPOTLIGHT: Mark Lensink, Kia of Hamilton

A Sit Down with Mark Lensink, Dealer Principal of Kia of Hamilton.

July 28, 2022

Q&A: The Secrets to a Successful Campaign

Q&A: Brittany shares the secrets to a successful campaign.

July 28, 2022

How You Should Be Doing Loyalty Marketing

How You SHOULD Be Doing Loyalty Marketing.

July 27, 2022

Auto Retail Success in a Rapidly Changing Landscape

Auto Retail Success: How to succeed in a rapidly changing landscape.

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Shift Resources: Insights and Best Practices